Welcome to the
TDA4advisors Blog

We are excited to share a collection of relevant, timely, and insightful articles that can help you grow and strengthen your business. TD Ameritrade and leading industry experts will be contributing their unique perspectives on the challenges and opportunities that RIAs are facing today. Thank you for joining our community and we look forward to connecting with you!

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  • by Kate Healy
  • Managing Director, Advisor Marketing & Sustainability, TD Ameritrade Institutional

AdvoKate: NextGen students and their schools take on National LINC

The future of the RIA industry is in great hands—if the 50 students from 25 universities who attended National LINC 2017 are any indication. These financial planner hopefuls were a major presence at the conference as they networked and honed the skills they’ll need to kick off promising careers.

But even 50 students is just a drop in the bucket. It’s clear that we are at a crucial point in securing the sustainability of our industry. As current advisors retire, there simply won’t be enough talent to service their clients long-term if the trajectory doesn’t change. According to the Financial Planning Program Director for Utah Valley University, Luke Dean, the industry needs an influx of about 200,000 NextGen financial planners, over the next 5 years, compared with the roughly 1,000 that are graduating from university programs each year.¹

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  • by John Newman
  • EVP/COO, TD Ameritrade Trust Company

Adjusting Your Business to Meet the Needs of Plan Sponsors

It’s no secret—401(k)s are America’s retirement plan. And when so many dreams are tied to one type of solution, it’s crucial that advisors who deal in 401(k)s understand the impact and be a good steward. So, how do you adjust your business to make retirement plans a priority and build a fruitful relationship with your plan sponsors?

Put yourself in their shoes

Plan sponsors come from all walks of life and a variety of professional backgrounds. While some are HR or accounting professionals, most will be small business owners who are primarily knowledgeable in their own industry. Chances are, they’re not familiar with the intricacies of the retirement plan market and don’t have the time to monitor the market on a regular basis. Further, they may not even realize how important it is to stay on top of their retirement plans and adjust them when necessary.

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  • by Vanessa Oligino
  • Director, Practice Management, TD Ameritrade Institutional

Delighting Your Way to Better Client Relationships

Are you delivering experiences worth sharing throughout a client’s tenure with your firm—or just during the prospect phase? If you’re like most advisors, you probably put a considerable amount of effort into “wooing” prospects. But do you have a documented client experience plan that considers the unique needs of clients during all four phases of the client experience (universal, prospective, first year, and beyond)? If not, now may be a good time to build one. Doing so is a great way to increase client engagement and create advocates for your firm.


Consider the four phases of the client experience

Your client experience strategy should encompass each phase of the typical client journey.

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Monthly Archives

NextGen Scholarship and Grant

Twelve $5,000 scholarships to deserving and talented students. One $50,000 grant to a university with an established program and one $25,000 grant to a university with an emerging program.

Apply April 3, 2017 through May 31, 2017

Program administered by International Scholarship and Tuition Services, Inc. (ISTS), a separate company not affiliated with TD Ameritrade. TD Ameritrade and ISTS are separate, unaffiliated companies and are not responsible for each other’s policies or services.